Last updated: February 2026
I made a vow early in my career. Then the industry evolved, and I had to figure out what my principles actually meant when tested against reality.
The Line
Most writing about product management focuses on B2B software: roadmap ownership, stakeholder alignment, and clean feature delivery. B2C PMs enter the conversation through the lens of growth funnels, A/B testing, and conversion
...and none of them are "play more games."
Becoming a Game PM isn’t just about knowing how to spec a feature or track KPIs. It’s about operating in chaos,
Last Updated: March 2026
The Gap I Could Not Stop Seeing
After more than a decade leading product in mobile games, across Zynga, Jam City, Scopely, and the startups in between, I kept